Backlinks and Citations for Local SEO

Building high-quality backlinks and citations is a crucial part of local SEO. Backlinks are links from other websites that point to a business's website. The quantity and quality of backlinks help search engines determine a website's authority and trustworthiness. Citations are mentions of a business's name, address, and phone number on other websites, even without linking to the website. Consistent and accurate citations help search engines verify the business's location and legitimacy. To build high-quality backlinks and citations, companies can reach out to relevant websites, participate in local events, sponsor local organizations, and create valuable content that others will link to.